How Snap Loans Today Makes Money

You should know how a site that helps you spend money makes its own. Here it is, without the fog.

Partner links and referrals

Some pages show options from partner companies, mostly loan-matching services and a debt-relief provider. When you follow one of those links and take an action, such as submitting a request on the partner’s site, we may be paid a referral fee. That’s our main source of revenue.

Every one of these placements sits inside a box labelled Sponsored · Partner options, so you always know when you’re looking at a paid placement rather than our own editorial writing.

The firewall

Being paid when you use a link creates an obvious temptation, so we draw a hard line:

• Partner options never appear inside our guides or calculators. They live only in clearly labelled Sponsored boxes on desk pages, the home page, Your Snapshot, and the partner options page.
• A payment never changes what a guide says, which tools we build, or what a calculator computes.
• We don’t present a partner as “the best option for you.” We can’t: a loan’s rate and terms depend on you and the lender, which we don’t see.
• The site is built to be useful even if you never click a partner link. That’s the point.

What these partners are (and aren’t)

Most of our partners are loan-matching services, not lenders. They pass your request to lenders in their networks; the lender decides whether to make an offer and on what terms. One partner is a debt settlement company, which is also not a lender. We explain the difference in how loan-matching sites work and in our comparison of debt routes.

Other revenue, if any

If we ever add advertising or other paid placements, we’ll disclose them the same way: labelled, separated from editorial content, and never inside the guides or tools. If that changes, this page changes with it.

Questions about a specific placement? Contact us.